Ever heard of Juniper Ridge? It's a fabulous fragrance company that makes colognes distilled from nature. I just discovered them at the Levi's store in Malibu. My boyfriend wanted to check out the Levi's Made & Crafted line, so we took a little jaunt over there.
[I love the thought that goes into the details of the Made & Crafted product line, BTW. Like the back pocket, for example. The Levi's arc is sewn on the inside seat of the pants instead of the outside of the back pocket. So, as time goes on, the pattern of the arc wears into the pockets. How cool is that?]
The Malibu store carries other (non-Levi) products, as well. While my BF was talking to the store manager about the amazingness that is Levi's, I started wandering around the store and picked up a beautiful bottle of...liquid soap. Yes, liquid soap. I was drawn to it by the packaging. It looked like something that could equally be at home on a shelf in the General Store on Little House on the Prairie, but better. Because it was all about the outdoors.
They tell their story on their site: "We distill colognes and perfumes from real plants, bark, moss, mushrooms, and tree trimmings found hiking the backcountry. We make our fragrances throughout the West Coast—on dirt roads and trails, around campfires, and in our Oakland, California workshop. All to capture the quiet beauty of the Mojave Desert at sunrise, or a late-season Sierra trailhead with winter right around the corner."
My personal faves? The Big Sur Trail Crew Soap and the Siskiyou Backpacker's Cologne. Check out all their products on juniperridge.com. So inspiring!
Oh, and FYI, FIDM offers a Beauty Industry Merchandising & Marketing major. Just sayin'.