Email Me
  • Delicious
  • Facebook
  • Flickr
  • MySpace
  • RSS
  • Stumble Upon
  • Twitter
  • YouTube


Links FIDM flickr

Recent Posts Links

April 11, 2014

That's Right, Sephora Is Going To Be a Sponsor at Coachella


This is a first. A beauty brand sponsoring Coachella!

Sephora is going to have two venues at the famed music fest. The Sephora Collection Beauty Studio will be held in a 40-foot by 40-foot tent on site, offering guests an area to chill out. And nine beauty stations will also be found offering complimentary beauty services by Sephora Pro and Sephora Collection artists.

WWD reported that Deborah Yeh, vice president of marketing for Sephora, noted that the partnership with the music festival is “an important step for elevating the Sephora Collection brand relationship within its most engaged demographic, and is the first part of a strategic re-branding effort for Sephora Collection in 2014.”

Exciting stuff going on in the beauty biz!

FC Link Love -- April 11, 2014

Keiko LynnCheck out Keiko Lynn's tutorial for the Urban Decay Electric palette.

VMac + Cheese rounded up some really cute backpacks.

If you're feeling crafty this weekend, make this brushed gold vase from Kristi Murphy and give it to your mom for Mother's Day.

Or check out this Mother's Day gift guide on The Savvy Girl's Guide to Life.

Design Darling has ten fabulous buys under $100.

We're loving these so-pretty pale pink picks on What I Wore.

These Paper Fashion sketches of  Lucky EIC Eva Chen's Instagram pics are spot on.

Neckerchiefs could be the hottest spring accessory. See Honestly WTF for proof.

InStyle has chic rainy day finds, 'cause, you know, April showers and all that.

If you're short on time, Cupcakes and Cashmere can show you how to make up your face in three minutes.

Fragrance Trends: Tory Burch

Tory Burch

The first fragrance from Tory Burch has hit the market—in an elegant glass bottle with a gold cutout design on the top! Gorgeous! The famous designer collaborated with Karyn Khoury from Estee Lauder Cosmetics and IFF on the scent, and Tory herself worked on product design, selection of notes and the complete look of the line.

Top notes include grapefruit, pink pepper, currant buds, and leaves, mandarin and neroli; in the middle are peony, tuberose, mimosa, jasmine, carrot seed, and sweet alyssum; and the base notes include vetiver, cedar, sandalwood, and white musk.

The fragrance is available in a 50 and 100ml eau de parfum, as well as solid perfume in a pendant on the classic Burch chain. As far as skin care products, the new fragrance is also available as a body cream, body lotion, and shower gel.

Love fragrance reviews? Get more here!

April 10, 2014

Chic Street: Get Lucy Hale's Look For Less This Prom

Lucy Hale

She’s amazing on Pretty Little Liars, and she’s equally fab in real life. One look at Lucy Hale's red carpet style at the CMAs and we can give that an affirmative! Get her look for less this prom.

Check out Chic Street on for more celeb prom inspo.

New Interview With Fashion Design Student Sania Josiah

Janelle Monae

Sania Josiah was born in Liberia and grew up in Ghana. She came to FIDM to study Fashion Design in the Professional Designation Program after she had earned her B.S. degree at the University of Rhode Island. We were so honored to have her participate in our FC Prom Challenge this year where she transformed a thrift store find into a prom ensemble inspired by Janelle Monáe!

"I was born is Monrovia, Liberia in 1990. Due to the Civil War, my parents, siblings, and I moved and settled in Ghana which is where I grew up. But by the grace of God, my family and I started a new chapter of our lives here in the United States of America and now reside in Providence, Rhode Island. I fell in love with fashion as a young girl because of my mother. She was a seamstress in Ghana and owned her own business where she worked from home.

When I got to college, I pursued and studied fashion at the University of Rhode Island. After graduating with a Bachelor's of Science from the Textile, Merchandising, and Design program, I decided to move to Los Angeles, California to continue my education at FIDM/Fashion Institute of Design and Merchandising. At FIDM, I am majoring solely in Fashion Design, in the professional designation program. I am currently in my last quarter and I am open to working freelance or permanent jobs in the fashion industry."

Read her entire interview on

April 09, 2014

YULA Girls High School Fashion Club Publishes Online Magazine

YULA Girls High School Magazine

The Fashion Club at YULA Girls High School in Los Angeles has published an online magazine, "Reflections." The string of words that border the cover says it all: "Classy, modest, fashion, represent, inspire, beauty, create, confidence, style, reflect, imagine, aspire."

Shoshana Frend and Eliana Gross are the Editors-in-Chief of the mag and they're also the leaders of Fashion Club. They recently organized a fashion show at their school to promote modest fashion. How cool is that?

YULA Letter From The Editors


The latest issue of Reflections has a great article on pages 18 - 19 where Eliana interviews three of FIDM's religious Jewish students. Check it out!

YULA Magazine FIDM

Shoshana Frend and Eliana Gross

Fashion Club salutes brave fashion leaders, Eliana Gross and Shoshana Frend of YULA FIDM Fashion Club! You inspire us!

April 08, 2014

Beauty Buzz: Colognes Made From Bark, Moss, and Tree-Trimmings? Yes!


Ever heard of Juniper Ridge? It's a fabulous fragrance company that makes colognes distilled from nature. I just discovered them at the Levi's store in Malibu. My boyfriend wanted to check out the Levi's Made & Crafted line, so we took a little jaunt over there.

[I love the thought that goes into the details of the Made & Crafted product line, BTW. Like the back pocket, for example. The Levi's arc is sewn on the inside seat of the pants instead of the outside of the back pocket. So, as time goes on, the pattern of the arc wears into the pockets. How cool is that?]

The Malibu store carries other (non-Levi) products, as well. While my BF was talking to the store manager about the amazingness that is Levi's, I started wandering around the store and picked up a beautiful bottle of...liquid soap. Yes, liquid soap. I was drawn to it by the packaging. It looked like something that could equally be at home on a shelf in the General Store on Little House on the Prairie, but better. Because it was all about the outdoors.

They tell their story on their site: "We distill colognes and perfumes from real plants, bark, moss, mushrooms, and tree trimmings found hiking the backcountry. We make our fragrances throughout the West Coast—on dirt roads and trails, around campfires, and in our Oakland, California workshop. All to capture the quiet beauty of the Mojave Desert at sunrise, or a late-season Sierra trailhead with winter right around the corner."

My personal faves? The Big Sur Trail Crew Soap and the Siskiyou Backpacker's Cologne. Check out all their products on So inspiring!

Oh, and FYI, FIDM offers a Beauty Industry Merchandising & Marketing major. Just sayin'.

 - Gigi

April 07, 2014

Must-Have Monday: Garance Doré for Rifle Paper Co. Leopard iPhone Case

Garance Dore Rifle Paper Co. Leopard iPhone CaseThe Garance Doré collection for Rifle Paper Co. is every bit as charming as one would expect, possibly even more so. We've been swooning over her illustrations for days trying to decide what to get, and now we've pretty much narrowed down our choices to, um, everything, starting with this Leopard iPhone Case. This is leopard print done right! It's subtle, so subtle in fact we almost didn't realize it was actually an animal print; we thought it was confetti at first sight. And the colors are simply gorgeous--the gold and brown leopard spots splashed perfectly from top to bottom, with just enough of that soft, peachy-pink peeking through. Très chic!

What's New, What's Hot: Lupita Nyong'o is New Face of Lancôme, a New EIC at Self Magazine,

Lupita Nyong'o for LancomeIt was just a matter of time before Oscar winner and It girl Lupita Nyong'o landed a beauty endorsemment (she is, after all, being touted as the most beautiful woman on earth), so we weren't surprised when Lancôme announced on Friday that the Non-Stop actress was their new brand ambassador (we were, however, thrilled). Besides her obvious stunning looks and the fact that she absolutely kills it on the red carpet , Lancôme International General Manager Françoise Lehmann said the French beauty brand chose Lupita because she is "talented and committed, true to her African beauty, and showing a great curiosity and open-mindedness in her career choices." Lupita, who also landed the Miu Miu Spring/Summer 2014 campaign, is the first black ambassador for Lancôme. “What appealed to me about Lancôme is that they’re not dictating what beauty is,” Lupita said in an interview with WWD. "I think Lancôme has a range of products for every woman, and I think having me will expand people’s understanding of, hopefully, what Lancôme stands for, who Lancôme is for." Look for Lupita's Lancôme ads this September.


Joyce Chang Self magazineThings are shaking up in the publishing world again: Cosmopolitan's executive editor Joyce Chang is leaving the Hearst magazine and replacing Lucy Danzinger, the current EIC of Condé Nast's Self magazine. According to a report from WWD, Self has suffered from poor ad performance in the last year, and did a full redesign in February of 2013, including revamping the tablet version, mobile app, and website. The goal was to attract a younger, more fashion-conscious audience. WWD also reported that Danzinger is not the only one leaving the company; Self vice president and publisher Laura McEwen has been let go as well. We don't know why the ladies are leaving so suddenly (Joyce Chang is taking the Self reigns in less than thirty days!), or how Condé Nast artistic director Anna Wintour will continue to shake things up, but you can bet we'll keep you posted here.

April 04, 2014

5 Festival Fashions Under $50

The countdown to Coachella is definitely on (as if it hasn't been since it ended last year, right?). It's six days away, and we are stoked. As such, here's some festival fashion inspo, all for under $50 each!

1. Fringed Shoulder Bag, $24.95,
2. Sweet Floral Overall Dress, $22.80,
3. Round Lens Sunglasses in Black and White Geo Print, $3.99,
4. Canvas Classic Vans Slip-Ons in White, $45,
5. Petite Stripe Animal Tee, $40,